Getting started with QuoteCloud

App development proposals your client can follow

Estimate an iOS, Android or web app by feature and sprint, price the options and get the go-ahead signed with a deposit.

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With QuoteCloud an app developer sends an estimate from its own template: discovery, design, build and release as price-table sections with hours as quantities, optional features the client ticks, the sprints on a Gantt chart (Business plan) and a deposit paid on signing. Later hours are invoiced by the developer as they're worked.

A sample app development estimate, GS-A-0207, from a fictional studio, Glasswing Studio, for Lumen Lane Yoga's class-booking app, drawn as a sprint board. Feature cards drop into three columns with their hours: discovery and design (discovery and user flows 40 hours, interface design 56 hours: 96 hours), build (the iOS and Android app 220 hours, the timetable and class-pass connection 60 hours, and push notifications 24 hours, an option the client ticked: 304 hours) and test and release (44 hours). Offline class videos, 48 hours, sit dashed in a Later lane, priced but not ticked. The footer builds to 444 hours, $77,792.00 including tax, with a 20% deposit of $15,558.40 on signing; later hours are invoiced by the studio as they're worked.

An estimate in hours your client can actually follow

Ravi estimates the Lumen Lane app phase by phase: hours as the quantity on each line, at the rate for that kind of work. Push notifications and offline class videos are options Priya can tick, each with its hours and price.

The sprints sit on a Gantt chart under the price, and the assumptions the estimate rests on are a locked block. Priya ticks push notifications, signs and pays the 20% deposit by PayPal; the rest is invoiced as the hours are worked.

  • Hours × rates per phase, with section subtotals
  • Features the client ticks, priced before they decide
  • Assumptions in your locked terms (Business plan)

Price tables and payments: Essentials and up · Gantt charts: Business plan

Fixed fee or time & materials
Glasswing StudioApp development estimate GS-A-0207 Sample · try it

Estimate by phase (time & materials)

ItemQtyRateAmount
Discovery & design$14,400
Discovery & user flowsWorkshops, user journeys, clickable prototype
40 h $150 $6,000.00
Interface designBoth platforms, light and dark
56 h $150 $8,400.00
Build$46,200
App build, iOS & AndroidOne shared codebase
220 h $165 $36,300.00
Timetable & class-pass connectionThrough your booking system's API
60 h $165 $9,900.00
Test & release$6,160
Testing & app store releaseTest devices, store listings, release
44 h $140 $6,160.00
Options Tick to add
 24 h $165 $3,960.00
48 h $165 $7,920.00
Subtotal
$70,720.00
Tax (10%)
$7,072.00
Total
$77,792.00
Deposit on signing (20%)
$15,558.40

Sprints

StageS1S2S3S4S5S6S7S8
Discovery & prototype Sprint 1 to 2
Design Sprint 2 to 3
Build Sprint 3 to 7
Push notifications optional Sprint 6 to 6
Testing Sprint 7 to 8
Store release Sprint 8

Assumptions and what's not included Locked studio terms

Included

  • One shared codebase for iPhone and Android phones
  • Your current booking system's API for the timetable and class passes
  • Two design rounds on the main screens
  • Store listings and the first release on both stores

Not included

  • Changes to your booking system itself
  • Tablet layouts and a web version
  • Store fees and developer accounts (in your name)

Anything outside these assumptions is quoted as a change request: a revised version of this estimate you sign before we start.

Accept, sign and pay

Priya Raman · Founder, Lumen Lane Yoga

Signed online · Fri 23 Oct 2026, 11:30 am

Deposit on signing (20%)

$15,558.40

Paid via PayPalPay with card or PayPal

Certificate of authenticity and audit trail attached

Three ways to price the same app

One client, three documents from three templates. Send the one that fits the engagement, or send the fixed-fee version one and keep the others ready.

Glasswing StudioApp MVP proposal · fixed fee GS-A-0207-MVP Sample · fictional studio

Version one for a fixed fee

ItemQtyRateAmount
Fixed-fee MVP$60,160
Discovery & clickable prototypeWorkshops and user journeys
1 ea $6,000 $6,000.00
Interface designMain screens, both platforms
1 ea $8,400 $8,400.00
Booking & class passesTimetable, booking, passes, account
1 ea $39,600 $39,600.00
Testing & store releaseBoth stores
1 ea $6,160 $6,160.00
Later releases Tick to add
 1 ea $3,960 $3,960.00
1 ea $7,920 $7,920.00
Subtotal
$60,160.00
Tax (10%)
$6,016.00
Total
$66,176.00
Deposit on signing (30%)
$19,852.80

Accept, sign and pay

Priya Raman · Founder, Lumen Lane Yoga

Signed online · Fri 23 Oct 2026, 11:30 am

Deposit on signing (30%)

$19,852.80

Paid via PayPalPay with card or PayPal

Certificate of authenticity and audit trail attached

A smartphone showing an app's home screen on a white desk

A fixed price for version one

The booking and class-pass features priced as one fixed-fee release, with push notifications and offline videos parked as later releases Priya can still tick. A 30% deposit is paid on signing; Glasswing invoices the rest at the milestones in the proposal.

  • Features priced as fixed items
  • Later releases as optional items
  • 30% deposit on signing

Price tables and payments: Essentials and up

When a fixed fee suits
Glasswing StudioApp development estimate GS-A-0207 Sample · fictional studio

Estimate by phase (time & materials)

ItemQtyRateAmount
Discovery & design$14,400
Discovery & user flowsWorkshops, user journeys, clickable prototype
40 h $150 $6,000.00
Interface designBoth platforms, light and dark
56 h $150 $8,400.00
Build$46,200
App build, iOS & AndroidOne shared codebase
220 h $165 $36,300.00
Timetable & class-pass connectionThrough your booking system's API
60 h $165 $9,900.00
Test & release$6,160
Testing & app store releaseTest devices, store listings, release
44 h $140 $6,160.00
Options Tick to add
 24 h $165 $3,960.00
48 h $165 $7,920.00
Subtotal
$70,720.00
Tax (10%)
$7,072.00
Total
$77,792.00
Deposit on signing (20%)
$15,558.40
Lines of code on a monitor, close up

Hours at your rates, phase by phase

The same app as an estimate in hours: 444 hours with push notifications ticked. Priya sees what each phase is likely to take; Glasswing invoices the hours actually worked, fortnightly, from its own accounts.

  • Hours as the quantity on each line
  • Different rates for design, build and testing
  • The deposit comes off the first invoice
Fixed fee or time & materials
Glasswing StudioOngoing development agreement GS-A-0207-R Sample · fictional studio

Monthly development

ServiceEach monthPer month
Feature development30 hours, planned with you$4,950.00
iOS & Android updatesFor each new OS release$480.00
Release managementA store release each fortnight$520.00
Monthly
$5,950.00
Term
12 months · $71,400
  1. M
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  12. F

Accept and sign

Priya Raman · Founder, Lumen Lane Yoga

Signed online · Mon 1 Mar 2027, 10:05 am

Agreement summary

Monthly
$5,950.00 + tax
Term
12 months
Ends
Tue 29 Feb 2028
Invoiced
Monthly by Glasswing

Certificate of authenticity and audit trail attached

A laptop showing code on a white desk by a window

A year of releases after launch

Thirty hours of feature work a month, OS updates and a release every fortnight, as monthly charges shown in a 12-month agreement with an end date. Glasswing invoices each month; the agreement is renewed with a new one, never automatically.

  • Repeating charges with a term
  • An expiry date on the agreement
  • Invoiced monthly by the studio
Hosting, maintenance & support plans

What changes when estimates go out from QuoteCloud

The same estimating work, without retyping a spreadsheet into a document and a contract.

The jobTodayWith QuoteCloud
The estimate A spreadsheet of hours, pasted into a document as a screenshot. Hours as quantities at your catalogue rates, with totals that update as you change them.
Options "Push notifications: +24 hours" in a paragraph nobody prices. Each option an item with its hours and price that the client ticks before signing.
Sprints A separate plan in your project tool the client never sees. The sprints on a Gantt chart in the estimate they sign (Business plan).
Assumptions Copied from the last estimate, a little different each time. One locked block of assumptions and exclusions, in every estimate (Business plan).
Go-ahead "Looks good" by email, then an invoice for the deposit. Signed online with the deposit paid by card or PayPal in the same visit.
Kick-off Someone creates the project and tickets by hand. A signed estimate can create the project in Jira, Asana or Trello through Zapier or the API.

Send your next app estimate from QuoteCloud

Free for 14 days, no credit card required. Start from the IT or Software Project Proposal template, or send us yours to convert during the trial.

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Sample estimate · GS-A-0207

Eight sprints, planned in the estimate the client signs

The Gantt chart shows when each part of the app is designed, built and tested, and where the push notifications fit if they're ticked. It's your plan, not project tracking: the sprints themselves run in your own tools.

Project plans in QuoteCloud
Glasswing StudioApp development estimate GS-A-0207 Sample · fictional business

Sprints

StageS1S2S3S4S5S6S7S8
Discovery & prototype Sprint 1 to 2
Design Sprint 2 to 3
Build Sprint 3 to 7
Push notifications optional Sprint 6 to 6
Testing Sprint 7 to 8
Store release Sprint 8

From a feature list to a signed app estimate

Five steps from the scoping call to an estimate your client signs and pays a deposit on.

  1. Choose the engagement

    Start from your fixed-fee, hours or retainer template for this kind of app.

  2. Estimate the hours

    Add each phase from your catalogue with the hours as the quantity at the right rate.

  3. Price the options

    Add features the client may want later as optional items, each with its own hours.

  4. Set out the sprints

    Lay out the sprints on the Gantt chart and drop in your locked assumptions (Business plan).

  5. Sign and start

    Send with a deposit. Once it's signed, your project tool can get the project through Zapier or the API.

App estimates: your questions

How do I write an app development estimate in QuoteCloud?

Start from your app template, add each phase as a section and put the hours as the quantity on each line at your rate for that work. Add features the client may want as optional items, lay out the sprints on a Gantt chart on the Business plan, and set a deposit to be paid when the client signs.

Can clients choose which app features to include?

Yes. Each feature can be an optional item with its own hours and price. The client ticks what they want while reading, the totals and deposit update, and they sign the version they chose. Only the client ticks options: automations can create the document and add rows, but they don't tick options for anyone.

Does QuoteCloud track my hours or bill time?

No. The hours in an estimate are your own estimate, and QuoteCloud takes only the deposit or full payment on signing through Stripe or PayPal. You track time and invoice the hours worked from your own time-tracking and accounting tools.

Does QuoteCloud connect to GitHub, Jira or the app stores?

Not directly. A signed estimate can trigger a Zap or an API call that creates a project or tickets in Jira, Asana, monday.com or Trello, from the Essentials plan. There is no code-repository, app store or issue-tracker integration built into QuoteCloud.

Which templates suit app and software projects?

The IT or Software Project Proposal template is a good start for an estimate, and the Agile Software Development Contract template for the terms. Open either, add your phases, rates and assumptions, and save it as your own template for the next app.

More questions from web studios

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