Social Media Policy Template

Purpose

This Social Media Policy outlines guidelines for responsible use of social media by employees and representatives of Acme Climate Co.. It ensures that all engagement on platforms such as Facebook, X (formerly Twitter), LinkedIn, Instagram, and similar channels aligns with company values and protects both the reputation and security of the business.

Scope

This policy applies to all employees, contractors, interns, and affiliates who use social media either:

• As part of their professional role; or

• In a personal capacity where their affiliation with Acme Climate Co. may be known or implied

Company-Sanctioned Social Media Use

Employees authorised to post on behalf of Acme Climate Co. must:

• Use only approved brand accounts

• Follow content guidelines as defined by the Marketing or Communications team

• Never disclose confidential or proprietary information

• Avoid responding to negative comments without prior approval

• Respect copyright and intellectual property laws

All content must reflect Acme Climate Co.’s brand voice, uphold professionalism, and support the company’s mission.

Personal Use of Social Media

While Acme Climate Co. respects employees’ personal expression, employees must:

• Not represent their opinions as those of Acme Climate Co.

• Avoid sharing confidential information about clients, internal matters, or partners

• Use discretion when discussing topics related to the company or industry

• Not post offensive, discriminatory, or harassing content that may reflect poorly on the company

• Include disclaimers such as “views are my own” when applicable

Excessive personal use of social media during working hours may be subject to disciplinary review.

Prohibited Conduct

Employees must not use social media to:

• Share confidential or proprietary business information

• Harass, bully, or threaten any individual or group

• Post content that is discriminatory, defamatory, or illegal

• Make false or misleading statements about Acme Climate Co. or its services

• Use the company’s branding (logo, slogans, assets) without authorisation

Monitoring and Enforcement

Acme Climate Co. reserves the right to:

• Monitor public content for brand integrity and compliance

• Investigate potential violations of this policy

• Request the removal of non-compliant posts

• Take disciplinary action, including termination, for serious or repeated violations

Security Awareness

Social media can pose cyber security risks. Employees are expected to:

• Use strong, unique passwords for accounts

• Avoid clicking suspicious links or engaging with unknown users

• Report any impersonation or account compromise to [SecurityContactEmail]

• Avoid publishing location or travel details related to confidential projects

Legal and Regulatory Compliance

All social media use must comply with:

• Applicable data privacy and protection laws

• Anti-discrimination laws

• Copyright, trademark, and advertising regulations

• Industry-specific codes of conduct (if applicable)

Review & Updates

This policy is reviewed annually by the HR and Communications departments and may be updated as social platforms evolve. Employees will be notified of major changes and may be required to re-acknowledge their compliance.

Acknowledgement

I acknowledge that I have read, understood, and agree to comply with the Acme Climate Co. Social Media Policy. I understand that violation of this policy may result in disciplinary action.

Sarah Mitchell

Mitchell & Co.

9 Nov 2026